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onlinegrowthguru.com


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Content Marketing is a core focus for getting your products in front of decision makers. your delicious products will be promoted alongside your passion to give potential and current customers first hand insights into your business.

Beginning in 2008, our founder and lead Food Marketing, Matt Adams, embarked on an online adventure. For the coming 5 years,he overcame significant obstacles and challenges to grow the website into a scaled, profitable business. He then sold the business to an investor.

While working as a Business Analyst, he also setup an educational website called Business Analyst Guru (http://www.ba-guru.com). Thiswebsite went from strength to strength and within 12 months was receiving 7,000visits per month because of innovative SEO techniques that built super strong relationships that Matt aggressively put in place. It also acquired 5,000email subscribers through an aggressive email collection strategy.

Food Content Marketing Case Study

Matt then went on to consult for a number of food and beverage companies including a fresh coffee roasting company. Sales have tripled year-on-year for the last3 years through organic growth. They have been on an exciting venture of growthand are truly delighted about the prospects of dominating the online arena.

From there, Matt set up Online Growth Guru as more than just a a food marketing agency.

Online Growth Guru is able to connect their clients with influential brand ambassadors because they have been building these relationships for years

Matt uses his passion so he and his team can grow food businesses by enhancing their business relationships acrossthe internet and ensuring his SEO techniques reap the benefits in terms of leads, traffic and sales.

This mini Food SEO strategy shot us to Google Page 1 in 5 days

We knew it would be very competitive to get to the front page of 'fresh coffee' and needed a way of generating income sooner rather than later. #

After some deep keyword research using SEMRush and Answer the public, wefound that people were searching for 'what is the best coffee for... e.g. an Aeropress,an espresso maker, a V60 drip method.

AND more importantly, we found that the pages ranking for this search were low quality or less relevant than what we felt we could produce,

So we wrote a detailed article suggesting which of our coffees were best for a V60 drip brewing method.

The best part?

We could link to 4 or 5 different products, with images, while givingsome valuable information to our users.

After some nice optimisation, the post made it to page 1 in Google after 5 days. Within 2-3 weeks we were fluctuating between 1 and 3.

It became one the most popular landing pages on the website overnightand continues to generate a great conversion level from the blog to the store.

Remember this about Food & Beverage SEO

One of the most important things to remember about SEO, isthat it's no longer about sitting in a dark room finding algorithms that canovercome Googles.

It's about building a network of relationships across theweb of high quality website owners within your industry. And once you've donethat, creating a strategy that's beneficial to both of you.

Here's an example.

We created an event for one of our clients. The eventallowed us to reach out to bloggers and website owners in the local area. Whenthe website owners came down to our event, they were able to get some highquality videos and photos to put on their website.

A few weeks later, we were receiving referral traffic, linksand boosted sales. Google rankings increased as a bonus too J.

Are you trying to get referral traffic and high rankings? Ifnot, you definitely should be.

Let's have a chat to see how we can work together to getthings off the ground for your business.

It's will be a combination of SEO for food & bev, Food Content Marketing and technical design.

Here's to an exciting website adventure for you and your food business.

Regards,

Matthew Adams

A deeper dive into onlinegrowthguru.com

Common questions asked about onlinegrowthguru.com

1. What services does Online Growth Guru provide?

Online Growth Guru provides digital marketing services specifically tailored for food and drink businesses. They offer campaign setup for social media and Google, content writing services, and social media advertising campaigns.

2. How can content writing help my website's visibility on Google?

Content writing plays a crucial role in improving your website's visibility on Google. By creating high-quality and relevant content, you can target specific search terms and increase your chances of appearing in search results. Online Growth Guru offers content writing services that can help your website achieve exponential growth in Google.

3. Can Online Growth Guru help me increase sales through Google Ads?

Yes, Online Growth Guru can help you increase sales through Google Ads. They provide social content on demand, which means they can provide you with daily content for your social media pages. By consistently posting engaging content, you can attract more views and grow your audience, ultimately leading to increased sales.

4. How can Online Growth Guru help me sell more on social media?

Online Growth Guru offers F&B social campaigns that can help you generate leads or sales directly from Facebook's advertising platform. They can target consumers in a specific radius or even foodservice decision makers. By utilizing their social media ads program, you can effectively reach your target audience and increase your sales on social media.

5. How can Online Growth Guru help me grow my business on social media?

Online Growth Guru offers an organic social media program that can help you grow your business by gaining raving fans on your social media business page. By growing socially, you will see a direct impact every time you have a new promotion. Their expertise in social media marketing can help you build a strong online presence and attract more customers to your business.

Some reasons to choose onlinegrowthguru.com

Free Campaign Setup

Have your Social Media or Google campaign setup by our experts for free. This offer allows food or drink businesses to save time and effort by letting professionals handle their campaign setup. By taking advantage of this service, businesses can ensure that their campaigns are properly optimized and targeted, leading to better results and growth.

Increased Visibility in Google

By purchasing 500 words of content for £50, businesses can increase their visibility in thousands of search terms on Google. This means that their website will appear in more search results, leading to higher traffic and potential customers. With the help of our content writing service, businesses can achieve exponential growth in Google and reach a wider audience.

Thousands of Views Daily on Social Media

With our Social Content on Demand service, businesses can receive daily content for their social media pages, resulting in thousands of views daily. This helps businesses grow their audience and increase their brand visibility. By consistently posting engaging content, businesses can attract more followers and potential customers, leading to business growth.

Direct Leads or Sales from Facebook Advertising

Our F&B Social Campaigns allow businesses to generate leads or sales directly from Facebook's powerful advertising platform. With the ability to target consumers in a specific radius or even Foodservice decision makers, businesses can reach their desired audience effectively. By utilizing our Social Media Ads programme, businesses can increase their sales and expand their customer base.

Growing Raving Fans on Social Media

With our F&B Social Media programme, businesses can grow their raving fans on their social media business page. By building a strong social media presence, businesses can see a direct impact every time they have a new promotion or offer. This helps businesses increase their brand loyalty and attract more customers. Our Organic Social Media programme provides the necessary strategies and techniques to achieve social media growth and business success.
UK (Manchester) based business providing internet marketing services. Website includes details of services provided, "meet the founder" page, work examples and case studies, regularly updated blog, associations, contact details.
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What eCommerce Platforms are best for an SEO Frinedly UK Website?
published on 9 January 2024
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